ScaleUp
Marketing

Cookie Policy

Last updated: 20 April 2026

The website https://www.scaleupmarketing.ro/ uses cookies.

This section provides you with more information about what cookies are, how we use them and how you can manage them both on our website and on other websites.

The information presented below is intended to inform the user about the placement, use and management of cookies used by the website https://www.scaleupmarketing.ro/. Please read the following information carefully.

This website uses both its own cookies and cookies added by third parties, in order to provide visitors with a better browsing experience and services tailored to the needs and interests of each individual.

1. What is a cookie?

An "Internet Cookie" (also known as a "browser cookie", "HTTP cookie" or simply "cookie") is a small file, made up of letters and numbers, that will be stored on the computer, mobile terminal or other equipment of a user who accesses the Internet.

The cookie is sent via a request issued by the web server hosting the website to the user's browser (e.g. Firefox, Chrome, Safari, Edge, etc.) and is completely "passive", meaning it does not contain software programs, viruses or spyware, nor can it access information on the user's hard drive.

Cookies do not require personal information to be used and cannot personally identify internet users.

2. Main categories of cookies

2.1. Session cookies

These are temporarily stored in the web browser's cookie folder until the user leaves the respective website or closes the browser window.

2.2. Persistent cookies

These are stored on the computer or device used, on the hard drive, for a longer period and remain stored even after leaving the website or after closing the web browser. Persistent cookies include those placed by a website other than the one the user is visiting at that time, known as "third party cookies".

3. Advantages of cookies

Cookies provide users with a pleasant browsing experience and support the efforts of many websites to offer comfortable services to users, such as: personalisation of certain settings (language, date and time, saved preferences); valuable feedback for website owners; improving the efficiency of online advertising.

4. Use of cookies by this website

Visiting this website may place cookies for the following purposes:

4.1. Website performance cookies

This type of cookie remembers the user's preferences on this website, so they do not need to be set again on each visit.

4.2. Visitor analysis cookies

Each time a user visits this website, analytics software provided by a third party generates a user analysis cookie. This cookie tells us whether you have visited this website before and allows monitoring of unique users. This cookie cannot be used to identify individuals and is used only for statistical purposes.

4.3. Registration or authentication cookies

When you register or authenticate on this website (for example, when completing webinar registration forms or other event forms), a cookie is generated to notify us whether you are registered or not.

4.4. Third-party cookies

The website https://www.scaleupmarketing.ro/ uses the following third-party services that place cookies:

  • Google Analytics — for website traffic analysis, monitoring user behaviour and improving content.
  • Facebook Pixel (Meta Pixel) — for measuring the effectiveness of advertising campaigns on Facebook and Instagram, retargeting users who have visited the website and creating lookalike audiences.
  • Google Ads / Google Tag Manager — for managing marketing tags and measuring conversions from Google Ads campaigns.

5. Remarketing policy

On the pages of website https://www.scaleupmarketing.ro/, through remarketing tags and conversion codes received from Google Ads and Facebook, cookies are collected (a number that uniquely identifies a web browser on a specific computer, not a person).

Google Ads and Facebook use cookies to display sponsored ads on their platforms to users who have visited the website's pages. If you do not agree with the use of cookies for remarketing purposes, disabling can be done through browser settings or through each platform's preference manager.

6. Security and privacy concerns

Cookies are NOT viruses. They use a plain text format. They are not made up of pieces of code, so they cannot be executed nor can they auto-run.

Cookies can, however, be used for negative purposes, as they store information about users' preferences and browsing history. Many anti-spyware products flag cookies for deletion during scanning procedures.

7. Managing, disabling and deleting cookies

Applications used for accessing web pages (browsers) save cookies on users' terminals by default. However, settings can be changed so that automatic cookie installation is blocked by the web browser.

We inform you that limiting the use of cookies may affect certain functionalities of how website pages are displayed.

Detailed information on managing cookies is available at:

8. Tips for safe web browsing

Cookies are NOT viruses and do not directly collect personal data. Customise your browser settings regarding cookies. Install anti-spyware applications and keep them regularly updated. Make sure the browser you use is always up to date.

9. Contact

For requests or additional details regarding the cookie policy, you may write to us using the following contact details: